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Who We Are

Lunar invests in companies where the Chinese consumer is driving explosive growth.

We generate returns for our investors through our highly differentiated, control-oriented, operationally involved, platform-building investment strategy.

We build platforms through our unique industry-insider sourcing, professionalizing management, and driving innovation in products, services, marketing and distribution.

We add value through leveraging the expertise of our team of over 50 management professionals and 5,000 employees across the businesses we control.

At all times, we aim to combine highly localized execution and operational capabilities with global best practices, governance and transparency.

Since our founding, Lunar has completed more than 20 buyouts, leveraging our unique industry expertise to build several businesses from an early stage to market leadership. Lunar was one of the earliest proponents in China of an entrepreneurial, control-oriented, operationally-intensive approach.

 

Our Platforms

All
Baby
Castle
Cassia
Natural
Edu-tainment
Mobile
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  • Peekabook Brand - Lunar Capital
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Our Process and Presence

Lunar’s platform-building approach has enabled us to build up the expertise, domain knowledge, processes and know-how to truly add value to our companies. Key to our efforts is our people and presence in the consumer sectors we target.