Our Track Record

Lunar has acquired or invested-in more than twenty consumer businesses and has leveraged our industry expertise to build market leaders. Lunar was one of the earliest proponents of an entrepreneurial, control-oriented, and operationally-intensive investment approach in China.

Consistent Returns

  • Strong MOIC and IRR across primary and co-investment funds
  • Negligible loss ratio

Early to Buyouts

  • Industry-insider sourcing
  • >75% of capital committed to buyouts

Growing Portfolio

  • Invested-in or acquired 24 companies
  • Assets >$500m and growing

Industry Affiliations

Lunar is built on a culture of institutionalization and responsibility, which is reflected in our involvement in our community.

Industry Associations

  • Tianjin Venture Capital Association
  • Shenzhen Venture Capital Association
  • Chongqing Private Equity Association
  • Chengdu Venture Capital Association
  • Hong Kong Venture Capital Association
  • Shanghai Venture Capital Association
  • Beijing Private Equity Association
  • China Venture Capital Association

Global Best Practices

  • Adherents to ILPA Best Practices
  • Regulated by the Hong Kong Securities and Futures Commission

UN – Principles for Responsible Investment(UNPRI)


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Lunar is a signatory to the United Nations-backed Principles for Responsible Investment Initiative (PRI). The initiative and its principles provide a guiding framework for assessing the environmental, social and corporate governance (ESG) issues in making investments.

Lunar is committed to implementing the principles into our investment processes and within the businesses we invest in. We recognize the impact that ESG issues can have on the operations of our investments and believe that their proper assessment and treatment is vital to value creation in our portfolio.

We have incorporated various compliance checks and socially responsible investing (SRI) due diligence steps into our investment process, as well as the relevant guidelines into our code of conduct. We strive to focus on areas where we see SRI having clear beneficial impact to all stakeholders involved, such as consumer product safety and institutionalized corporate governance.